These days, having a mobile-friendly website is vital. The majority of marketers and business owners are aware that they are missing out on a substantial percentage of the market if their website is not mobile-friendly. This is because mobile devices are used to access the internet far more frequently than personal computers.
Everyone is aware of this, but not everyone takes the necessary steps to make sure that their websites and search ads are, in fact, mobile-friendly.
Building trust with potential customers is essential for real estate organizations; otherwise, it would be challenging to convert those interested consumers and bring them into your funnel. Thanks to a functioning and well-managed real estate web design, users can feel satisfied and inspired to think about your business when they require real estate.
You are losing out on a lot of potential for your real estate business if it doesn’t have mobile access. In fact, a real estate business has no excuse not to have a mobile-friendly website in this digital age.
Importance of Website Design for Real Estate
Although the aesthetics of your website are crucial, buying a template can result in a good content display that is a smart investment for any company. However, once you’ve nailed the aesthetic of your site, one of the first actions you want to take to keep your audience around is to improve the general functionality and usefulness of your real estate website design. This is exactly where mobile-friendly element needs to be done.
Online traffic has changed in the current environment from desktop to mobile. More than half of mobile visitors have found a new business, product, or service when searching on their smartphones and tablets, which are used for more than 5 hours a day on average. Furthermore, according to Google, 61% of consumers are reluctant to visit a mobile site again if they encounter access issues. Let’s see how a mobile-friendly website can help real estate business owners in boosting their businesses.
Helps You Promote Your Services
A website acts as an online platform that may efficiently promote your services, goal, vision, and brand story, all of which are crucial for informing potential clients.
If you are focusing on mobile-friendliness of it, you can reach specific customers and display your portfolio of properties and services on a real estate website that is well-designed. They can use the local listings search on your website to quickly and simply find their ideal property.
Reach More Customers Faster
By making your website mobile-friendly, you automatically increase the number of people who can purchase from you.
Additionally, they won’t have to conduct a thorough search for your website or key in the precise URL; instead, they can simply conduct a short search to swiftly and easily locate your company.
Your Real Estate Business Can Be Accessed Throughout The Day And Night
Many potential customers cannot find your business if it does not have a website. You are seldom seen by the busy folks that are searching at night. You may connect with these clients day or night by having a website.
It builds trust with potential customers: success stories and testimonials have a big impact. Winning awards is an extra advantage. People will then have no trouble believing in your business.
Google Wants Your Websites Mobile-Friendly
Simply said, Google wants you to make your website mobile-friendly, which is another motivation. Google has indicated the need for mobile-friendly websites due to the widespread use of smartphones for searching.
A well-designed and mobile-friendly website give you more margin to expand your customer reach. As you widen up the reach spectrum, the leads produced are of a high caliber and importance. As a result, your business is successful.
Make Your Business Accessible 24/7
You lose a lot of potential customers by not having a website for your real estate business. Building a mobile-friendly website for your real estate firm makes your real estate services more accessible. More buyers who are seeking homes online can turn into potential sellers and buyers at all times.
What are the Essential Elements of a Mobile-friendly Website?
Simply put, your website must function and appear just as nice on a mobile device as on a computer. The finest real estate website user experience should be available on your website. That, too, regardless of whether the viewer is using a desktop, laptop computer, or smartphone while running errands.
Here are some of the essentials you need for it:
- A great first impression
- Intuitive navigation and control
- Clearly defined sections
- Dazzling multimedia content
- Readable text
- Adequately sized buttons
- A prominent and straightforward quick search bar
- Links to your social media channels
- Call-to-action button
Given that the majority of real estate searches are done on mobile devices, it should go without saying that having a mobile-friendly website is essential.
Thanks to WordPress plugins, if your website is powered by WordPress, you will be able to easily convert to mobile-friendly and take advantage of this other half of the market. These plugins assist you in maintaining a contemporary, up-to-date website while yet allowing customizations based on your preferences.
However, if you cannot figure out where to start with real estate web development, we at Digital Hub Sol have both experience and professionalism to offer here.